Actionable Marketing Podcast
AMP 225: How Marketers Can Run Successful Side Hustles With John Bonini From Databox and Some Good Content
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:37:42
- More information
Informações:
Synopsis
Some marketers have side hustles to learn new skills, explore their passion projects, and make a little extra cash. Are you a marketer struggling to overcome challenges to be successful outside of your day job? Today’s guest is John Bonini of Databox, a business analytics platform, and his side hustle, Some Good Content, a subscription-based marketing education product. John offers advice on how to find balance and avoid burnout with content marketing. Some of the highlights of the show include: Why start a side hustle? Two reasons: Passionate about a specific subject and can’t not talk about it Accelerates learning by creating content and building a community Why you shouldn’t start a side hustle: Motivated to get rich quick, make money Some Good Content: Advice, education, training should be helpful, not general Content Marketers: Expectations over their heads to drive traffic, generate leads Launch to Learn: Do something to get started, solicit feedback, feel productive Emotional Experience: Short-te