Customers Matter
11: Who would you think are Red Rooster's main competitors? Think again ...
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:22:11
- More information
Informações:
Synopsis
Komosion affiliate Anna Jones began her career in the United States working with established brands like General Motors and Hasbro for the William Morris Agency. Upon arriving in Australia, she joined Red Rooster to run its marketing function and ultimately reframed the business, recognising that it had been focused on the wrong competitors and the wrong primary marketplace opportunity ...