Sessions By Matte Black

Agency friends — we've got some pro-tips on this one! On this episode, we chat with Megan Amberson, Brand Strategy Director and campaign guru. Listen in as Megan imparts her wisdom on the campaign brief process, and talks through her five key steps to getting to the core of a campaign brief; how a team should approach getting past internal assumptions to address the actual challenge at hand. Read Megan's latest in the Shape Shift Report — https://www.shapeshiftreport.co/robert-mueller