Cio Uk Podcast

6. IT conferences, bad technology presentations and how to sell to CIOs with Matt Ballantine



CIO 100 panellist and 'Angel of Disruption' Matt Ballantine joined CIO UK Editor Edward Qualtrough for episode six of the CIO UK podcast to discuss IT conferences, the best and worst of technology presentations, and how to engage and sell to CIOs. Seasoned podcaster Ballantine spoke about some of the problems with IT conferences and tech presentations, the cliches to avoid - and importantly what technology companies can do to engage CIOs when they are talking in front of a senior group of technology executives.