Lift Speaks

Ep19 How Ponce Duran III Went from “Being Trained for Nothing” to an Award-Winning Communications Director and Digital Wizard

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Synopsis

When Ponce Duran III graduated from university, the 2008 recession had just hit in full force. Ponce felt blessed to get a job working for a Dallas Congressman, Pete Sessions.  One requirement of this job was to join seven Chambers. Seven. Ponce not only grew to love the work, he also rode the digital tidal wave, using a variety of platforms for branding, marketing and communications. Hear what it takes to create an award-winning program as the Director of Communications for the Grapevine Chamber of Commerce. In my current position I am responsible for . . . Marketing and Communications for the Grapevine Chamber as a whole – Social Media, Websites, Graphic Design, SEO, Content Creation, Photos, Video, Email Marketing, Strategy, Technology and Database. The thing I enjoy most about my work is . . . Exploring new technologies while promoting the business community. The biggest surprise for me as a businessman is . . . That many people don’t know they have to innovate and adapt or become obsolete. One question p