Secret Sauce - The Restaurant Marketing Podcast

63 - How to get a million Facebook Live views for your Restaurant with Wally from Mamas BBQ Chicken and Salad Bar

Informações:

Synopsis

We talk to Wally from Mama's BBQ Chicken and Salad Bar and the process he has used with Facebook Live videos to turn around his business. The Chicken Shop wasn't doing too well, some weeks needing to put money in to keep it running.  This is a problem that far too many Restaurant owners are all too familiar with. To try and turn things around, Wally started doing some Facebook Live videos.  More people started watching and he started dancing on the videos.  Over time his followers built up and he now has over 2,000,000 views for his videos. He has been on TV multiple times and dramatically turned around the his business.   He has grabbed the slogan 'Flavour, flavour, flavour', after mentioning it in one of his videos and seeing the reaction that people have had with it. No script - just Wally's passion for his food, his business and his customers.  This and Wally's epic dancing skills :) have created content that has gone viral with very little marketing spend.  Very few of the videos are boosted, which is a