Secret Sauce - The Restaurant Marketing Podcast

79 - Restaurant Marketing Lessons from Asia

Informações:

Synopsis

Firstly, make sure you check you Google My Business account for your Restaurant.  Incorrect information could be costing you thousands or tens of thousands of dollars! We talk about Jamie's Italian.  A restaurant chain over $100 million in debt with stories of poor food, poor team culture and poor experiences for diner's.  A Sydney Jamie's Italian was filmed using packet Gnocci when they advertise making their own pasta.  I am not a food lawyer, and technically, yes gnocchi is not pasta, but it highlights some of the concerns about the chain.  Jamie Oliver has done an amazing amount of work, particularly with school kids, to improve the diet of millions of people and to try and limit the power of food and drink manufacturers who create unhealthy food, but it looks like a licensing deal for his name.  Building scale and keeping the quality is very difficult, it comes done to leadership and procedures. We went to Lagnaa Bare Foot Dining.  This is a great Indian Restaurant in Singapore.  Chef Kaesavan has done a