Secret Sauce - The Restaurant Marketing Podcast

What if you ran your Restaurant like Princess Cruises? I spoke to a Restaurant owner and he said why think about cruises?   We look at operational efficiencies and how looking outside the Restaurant industry can give you ideas about innovation for your Restaurant.  We discuss Southwest Airlines and how they redefined industry best practice in turning around the aircraft.  It is a great story about culture and innovation that you can use in your Restaurant. We look at our time from on the Sapphire Princess.  We look at the food with Princess Cruises.  It is amazing the quality of the food that is produced out of a floating kitchen. We talk about what it is that your customers buy from you.  Often it is not the food, sometimes it is, but there are other products that customers are looking at. The chefs did a great job in the descriptions of the food.  There were theme nights.  These are things that can drive more customers on quiet nights.  What if you swapped chefs with another chef to create unique events? We