Insights With Trent Munday

If you're planning to be a new entrant in an existing market, you will ultimately be competing against the market leader. That can be a daunting task. Especially if that market leader has a dominant share of the market. But, there's always room for more than one leader in a market. Think about it.  How many markets or industries can you think of where there is only one known brand? Not many. Sure, there can only be one #1...but there can always be more than one leader. #marketing #marketleader #marketopportunities