Fail To Learn: Teaching Stories From Business, Sales, Marketing, Coaching, Blogging, Freelance, & Entrepreneurs.

Barry Moore shares his insights about niches after failing through his first online business. As Barry's first business failed, he learned the importance of defining your niche, testing your product, and the opportunity to scale. Here's what we cover in this show: How Barry's first business folded because his market was too large. What he meant when he said you have to "Be that guy." When you target a niche, how to hyper-target in that niche. How to niche down. Why you want to niche down before you go after everyone. The problem that happens when you give too much information to your customer at once. How Barry uses a podcast to build his business. Why Barry said, "Nobody wants to get on a plane with a creative pilot." How he tested a niche that's underserved and on an upward growth curve? What the reality is in marketing automation. How Barry put his first course together in a weekend. Why that speed to market is important. How to quickly test a market for a warm indication of customer’s interest. Why gave