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Synopsis

EPISODE #20: 3PS OF THE BUSINESS: PHOTOGRAPHY, PRICING, AND PERSONALITY PART 1 Today's quote: The first of the three Ps of your wedding photography business: Photography The four subsets of the huge “photography” category. The other, equally important Ps: Pricing and Personality Branding: What kind of image does your business have? Outline of this episode: [00:33] Introduction to this episode. [06:35] Wearing the photographer hat is only part of the business. [08:15] Overview of the three Ps of this business. [16:10] The importance of breaking your business tasks down into manageable chunks. [23:20] Four subsets of the first P, photography. [30:33] Branding: how your brand and image tie into all three Ps. [36:50] How my personality evolved into the brand I needed to run my business. [41:16] The importance of continued education in building your business. [43:01] Topics to come: Client experience and the wedding day itself. Resources and links mentioned in this episode: http://www.weddingphotographybusinessp