System Execution Podcast

Episode 17: The Agency Management System You Need to Implement Immediately, with Drew McLellan

Informações:

Synopsis

Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group in 1995 after a five-year stint at Y&R and still actively runs the agency. He also owns and runs Agency Management Institute (AMI), which serves 250+ agencies small to mid sized agencies (advertising, digital, marketing, media and PR) every year, so they can increase their AGI, attract better clients and employees, mitigate the risks of being self employed in a such volatile business and best of all let the agency owner actually enjoy the perks of agency ownership. AMI is the only agency network that is run by an active agency owner. It offers: Public workshops for agency owners, leaders and account service staff Owner peer networks (like a Vistage group or AAAAs forums) Private coaching/consulting for agency owners Annual primary research with CMOs and client decision makers about their work with agencies The highly praised podcast Build A Better Agency Drew often appears in publications like Entr