Social Media Zoom Factor With Pam Moore | Social Media Marketing | Branding |business | Entrepreneur | Business | Digital Mar

Instagram recently announced a new feature called Instagram Stories that looks, smells, feels and behaves a LOT like SnapChat! The new Stories features empowers users to share their favorite moments in 10 second increments of video and photos into a story that gets compiled and stored right within their Instagram profile. Viewers of the profile not only see the stories of the people and brands they follow at the top of their Instagram app, but they can also easily view the story when clicking on the profile picture of any Instagram user. These stories are non-intrusive and do not currently appear in the standard feed for Instagram users. Instead, people can easily choose to watch or ignore the Instagram Stories of the people they follow. Similar to Snapchat, the Instagram stories only last 24 hours. It’s a snooze or lose type of viewing engagement. If you miss it, you miss it. Snapchat turned down an offer to sell out to Facebook in the past and now it appears this is Facebook’s way of coming back and kicking