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It's no surprise that we procrastinate on things that we don't want to do. But why do we procrastinate on things we do want to do?: Our hopes, dreams, and aspirations. I call it aspiration procrastination, and there's a fascinating theory from psychology that can help you understand why you put off your dreams, and what you can do about it. I'll talk about it in this week's episode. Love Your Work is now fully listener-supported! Patreon supporters are now covering ALL production costs for Love Your Work! Join our wonderful Patreon backers at patreon.com/kadavy. Free Creative Productivity Toolbox I quadrupled my creative productivity. Sign up and I'll send you the tools I count on: kadavy.net/tools Feedback? Questions? Comments? I love to hear anything and everything from you. Leave a review on Apple Podcasts, Tweet at me @kadavy, or email me david@kadavy.net.     Sponsors http://gusto.com/loveyourwork Show notes: http://kadavy.net/blog/posts/aspiration-procrastination/