Marketers In Motion

HR Marketing & Crisis Communication

Informações:

Synopsis

With unemployment at 3% (as of 2/11/20) and upcoming demographic changes imminent, it's all hands on deck to help in the "war on talent." In the past, it was the HR department's responsibility to find and hire the right people. Now, successful companies are realizing that recruitment is every department's responsibility. Marketing teams are being tapped to assist HR and talent acquisition departments. What does that mean for your company? How does your marketing team tackle "all other duties as assigned" when it comes to attracting talent? And how do you integrate this new audience into your existing marketing efforts? This Lunch & Learn presentation was held before the onset of the Coronavirus Pandemic. At the time of the podcast recording on 3/23/30 we discussed the additional layer of the importance of HR & Marketing collaboration during times of crisis such as the now unprecedented global pandemic. Now more than ever, HR & Marketing must work together to communicate vital information to staff, clients, c