Marketers In Motion

The truth comes with every phone conversation, every email or text received: your customer base is more diverse than ever. And nowhere is this new reality experienced more than in your brand’s marketing efforts. A marketer’s ability to navigate the shifting cultural landscape plays a crucial component in your organization’s ability to forge long-term success. With an ever changing marketplace, organizations who are considered to be the leaders in employee and customer engagement understand that opportunities to connect with new customers and increase marketplace presence are endless - but building these relationships take time. The dividends, however, are both tangible and sustainable. Key Topics -Cultural Competence -Multiethnic Marketing -Diversity -Inclusion Skot Welch Skot is the Principal/Founder of Global Bridgebuilders (GBB), a firm focusing on Organizational Development, Cultural Transformation and Inclusion. Global Bridgebuilders is an international team providing services to enterprises across