Marketers In Motion

You have to pitch for money for your business or project. You have to tell your boss you deserve a raise. You have to explain why your project is going to be successful. In order to get to X ( the numbers), you’ve got to explain Y (the why). In this discussion we’ll talk about how the numbers tell the story AND how the stories tell the numbers.  We’ll also discuss: -How the numbers can tell a story -How to tell the story without boring people -How to get your audience to feel something -How the story AND the numbers make the ultimate impact Key Topics -Pitching Your Ideas -Data Collection -Assessing the Impact -Storytelling -Relating to Humans Melanie Spring International Keynote Speaker & Brand Storyteller Working as a brand strategist with businesses of all sizes - from big brands like Five Guys to brand new entrepreneurs - for the past two decades, Melanie once drove 7,000 miles in 3 weeks on the Live Your Brand Tour to find out why great brands work. The HUMANS were at the center of everything. Al