Aurelius

In this episode we talk about: - Melissa’s approach to product strategy - Setting good strategic goals for our product and user experiences - The difference between shipping features and shipping GOOD features - How to do user research to actually drive innovation - Case study examples from Melissa on how she used user research to increase user acquisition - Using product and UX goals to tie up into larger company vision and strategy Free product strategy blueprint: https://www.aureliuslab.com/blueprint Free product strategy mini-course: https://www.aureliuslab.com/free-product-strategy-mini-course Aurelius Podcast feedback survey: https://goo.gl/heDc1n