Traction: How Startups Start | Nextview Ventures

#6: Leaving Google & Using a PDF to Bootstrap a SaaS Startup (Patrick Campbell, Price Intelligently)

Informações:

Synopsis

Bootstrappin' CEO Patrick Campbell, cofounder of SaaS startup Price Intelligently, shares his story of leaving Google, bootstrapping a startup, beating cancer, and more.  STARTUP LESSONS YOU'LL LEARN
 What tradeoffs a bootstrapped startup's CEO must make How to price a software product correctly to maximize revenue and avoid leaving money on the table early on A definition of content marketing that actually makes sense Tactics to build an audience using limited resources and content, which you can then use to validate your product idea, get feedback, and convert GREAT STORIES YOU'LL HEAR
 Patrick and team validated the market and built their initial business around one educational ebook written for their customers The lunacy of Patrick and host Jay Acunzo leaving Google and staying in Boston tech (crazy at that time) The moving story of Patrick beating cancer and the surprising way that changed him as a founder
 LINKS MENTIONED:
 Patrick's company: Price Intelligently Their free product for SaaS companie