An Excellent Example Of Being Human | Health | Empowerment | Self-love With Tory Dube

Catherine Orer is an award-winning Business & PR Strategist and founder of The Artist Entrepreneur, where she counsels professional visual artists and creative entrepreneurs who want to build sustainable businesses and careers. If you are a creative who is NOT adequately compensated for your brilliance - we gotta chat, this episode is for you. Highlights of our conversation: 0:57 - Getting to know Catherine 4:55 - Why did Catherine choose art? 7:01 - The reality check artists need 10:16 - The steps you can take to make your creative life your financial reality 14:06 - Determining your non-negotiables 15:46 - The importance of saying no (to your clients) 19:53 - No one was born with business expertise 22:57 - Keep up your creative work while maintaining your business 24:56 - What is the story you are selling? 29:21 - The foundation for a strong sales pitch 32:14 - Get uncomfortable 33:34 - Help! My partner doesn't see the value in my art. 37:05 - Take away #1 39:55 - What can creatives learn from successfu