Higher Ed Live

Why publish on paper when online stories are cheaper to produce, easier to disseminate and faster to circulate? The staff of Champion magazine, published by the National Collegiate Athletic Association and distributed online to a general audience and in print to college presidents, university athletics departments and college coaches, asks that question every day. In this webinar, Champion’s editor explains how the magazine uses research, readership surveys and quality content to make the right choices for its audience – and the steps Champion is taking to be ready for what comes next.