Twitter Smarter Podcast With Madalyn Sklar - The Best Twitter Tips From The Pros

Jay Baer is the founder of Convince & Convert, a company that provides social media and content marketing strategies to top brands. He’s also a digital marketing expert, keynote speaker at events all across the globe, he’s a New York Times best-selling author, an investor in tech start-ups, founder of 5 multi-million dollar companies, and he’s also a blogger and podcaster. In this episode, Jay shares 3 strategies that helps him up-level his Twitter marketing. He talks about how GIFs are the ultimate snackable content, how a personalized URL shortener is great for branding, and why scheduling your tweets at the right time will improve its visibility and get you great results. Episode Highlights: Jay recommends using GIFs in your tweets. They get much more attention in the stream and a lot more interactivity in engagement from people. In his experience, Jay says GIFs are more engaging than a static image or even a short video. GIFs are visually interesting. The 3-second loop is the ultimate snackable conte