Trepx Podcast | For Entrepreneurs By Entrepreneurs, Trepx Podcast Provides Actionable Advice, Tips, And Steps For Freelancers

As the Chief Evangelist at Xero, Saul Colt’s mission is to connect with people and create memorable experiences. He speaks across the country and has built a reputation as an innovative marketer and growth hacker.  In this interview Saul compares his marketing strategy to the game Risk, in that you have to focus on one area at a time, own it and then make a short jump to the next.    In focusing on the user, business owners can make a real impact and build lasting relationships, instead of simply blending in like everybody else. Saul is a master at creating experiences and connections so that a brand or message will be memorable. There is a lot entrepreneurs can learn from his approach to marketing.