Trepx Podcast | For Entrepreneurs By Entrepreneurs, Trepx Podcast Provides Actionable Advice, Tips, And Steps For Freelancers

Hundreds of millions of people use LinkedIn, but what’s the big deal? People just post their work history in aimless efforts to get a job, right?   The value of LinkedIn extends far beyond job searches. It’s an extremely valuable tool for entrepreneurs, marketers, salesmen, brand representatives, working professionals, and more.   Micky Deming and Michael Luchies are two who have both benefited greatly from using online to connect with and recruit new customers. Both Micky and Michael had profiles years before ever realizing the value that could come from it.   For Micky, LinkedIn was where he went to find trends among his target market and to start relationships that turned into partnerships and new customers. He was looking for a niche, and that turned out to be small law firms. As a provider of cloud accounting services (Kahuna Accounting), Micky used LinkedIn to locate these potential clients, and also find out what they had in common. When discovering that several of his current customers used the same p