Conscious Chatter With Kestrel Jenkins

S04 Episode 178 | LOLI + ZERO WASTE BEAUTY FROM FOOD WASTE

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Synopsis

In episode 178, Kestrel welcomes Tina Hedges, the founder of LOLI Beauty, to the show. Short for “Living Organic Loving Ingredients,” LOLI is the first ZERO Waste beauty brand that is completely waterless and uses food grade reusable containers and compostable plastic to package their products. “I had a crisis of consciousness. I said to myself, wow — for 15 years, in the big corporate beauty world, my whole job was to come up with ideas of products, develop them, position them, and convince you that this was the holy grail, and then whatever ingredient I was talking about in that product was going to transform your skin and your life.” - Tina Hedges, Founder of LOLI Beauty On this week’s show, Tina shares more on her background in the corporate beauty industry, as well as how growing up in the Blue Mountains of Jamaica influenced her beliefs around the ingredients we use in products. She also shares more on what led her to build LOLI, and what she felt like was missing from the mainstream beauty market. For