Conscious Chatter With Kestrel Jenkins

S05 Episode 223 | MAGGIE MARILYN ON TRANSPARENCY, RESPONSIBILITY AND ACCOUNTABILITY + THE NEED TO ALIGN VALUES WITH BUSINESS MODELS

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Synopsis

In episode 223, Kestrel welcomes Maggie Hewitt, the founder and designer behind Maggie Marilyn, to the show. Made in New Zealand, Maggie Marilyn is working toward a more transparent, circular, regenerative and inclusive fashion industry. “Really the biggest achievement of all to-date was making this sort of bold decision to pivot our business model to operate entirely direct-to-consumer, and I think really now — our values and our business model actually align.” -Maggie Hewitt, Founder + Designer of Maggie Marilyn On this week’s show, Maggie shares more on what led her to build a fashion brand that places sustainability at its core. She also explains more of how over the last five years, they realized as a brand, that in order to move forward with their focus of transparency, circularity, regeneration and inclusivity, they had to transform their business model to align with those values — which, for Maggie Marilyn, meant shifting away from wholesale and functioning entirely as a direct-to-consumer brand. Mag