Business Rockstars
7/01/14 Pierre Vudrag Limited Runs
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 1:21:09
- More information
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Synopsis
Keith Chambers has assisted more than five hundred goods and service providers in formulating their marketing approach, including Clorox, Del Monte, Campbell’s, Coppertone, Arm &Hammer, Sparkletts, Hormel, Scotch-Brite, and Equal.He has helped brands as varied as Claritin and the Miss America Pageant develop and convey their product message to the consumer.The firm began as a successful package design studio for brands such as Coca Cola Foods, Van de Kamps, and Minute Maid.In 1988, when Sega approached him for assistance with their package design image for a new high-powered home video game platform. When told the company had yet to name their product, Keith saw an opportunity. His group created the brand Sega Genesis; by its second year, Sega Genesis was exceeding $500 million in sales.Considered unorthodox by many, The Chambers Group has brought originality to their marketing approach.Pierre Vudrag has always had a love of vintage posters, rock pictures, and collecting. After graduating from the High Sc