Primary Care Today

Eliminating the Stigma of Opioid Addiction

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Synopsis

Host: Brian P. McDonough, MD, FAAFP Guest: Lorina Marshall-Blake, MGA, FAAN Complicating the already-complex issue of the opioid epidemic is the stigma that it often comes with, which defers those who so desperately need help from seeking it. Fortunately, there are organizations like the Independence Blue Cross who are doing their part in humanizing opioid addiction and encouraging those affected to find help through its awareness campaign “Someone You Know.” To dive deeper into this campaign, Dr. Brian McDonough is joined by the Independence Blue Cross Foundation's President Lorina Marshall-Blake.