Shr Soundbites

Rodrigo Jimenez talks with me about SHR doing business amid the pandemic, how our clients are doing, and what to expect from us in 2021. He unexpectedly drops a product announcement in this interview, Bridge. Bridge is an automation management platform for hotels. It will initially be deeply integrated to API’s within SHR’s core products - Windsurfer® CRS, Wave RMS, Maverick CRM & Rate Shopper Application - as well as with relevant 3rd party API’s. Bridge will act as a connected hub to enable the hotelier to create and manage automated workflows.