Material Is Your Business

Repurposing everyday clothing with one of a kind intelligent fabrics… Julie Golden (Operations Manager) Amy Adair (Production) of ADAY Clothing (consciously designed clothing reinvented with technical fabrics) join Stephanie Benedetto and Samanta Cortes in the MouthMedia Network studios powered by Sennheiser.In this episode: How ADAY Clothing was founded by Meg He an active runner  and Nina Faulhaber a competitive gymnast, different in everyday activities and clothing they wore at work Comfy, great for travel, filling void in market Sweat wicking, breathable , all stretchy, many are wrinkle resistant, all machine washable, making life easier Company started buying from stock fabric companies environmentally conscious, and eventually developed own fabrics as they’ve grown, which drape nicely, and polyester is recycled All about seeking fibers and fabrics that feel great or have properties they love, no internal R and D team developing fibers Aim to get the best of both worlds – performance and feel beautiful