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Brand and branding seem to be used interchangeably in business and society in general. Even if some of us know that there is a difference, that difference can seem a little vague. When we hear either word, most of us will quickly start to think about the visual assets of a business, logos and marketing… The post https://www.excellence-expected.com/episode91/ (Brand vs Branding – The Vital Difference & Why It Can Make or Break Your Small Business) appeared first on https://www.excellence-expected.com (Excellence Expected, by Mark Asquith).