Journalism.co.uk Podcast
Kim Bui, director of audience innovation at Arizona Republic, and David Cohn, co-founder of Subtext, on building reader relationships via SMS
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
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Synopsis
Texting our friends is normal, getting texts from news outlets is unusual. But this is how US journalists are keeping their most loyal readers engaged with covid-19 and furlough updates