Corporate Unplugged

Zoë Chance

Informações:

Synopsis

Do you often find yourself wishing you were more persuasive? Would you love to know the secret to making great decisions? Do you want to do more good and work for a business that does good in the world? Then you want to listen to Zoë Chance, the persuasion expert. Zoë studies and teaches behavioral science to help great people become more influential. At Yale School of Management, she works with executives and has developed a popular MBA elective called Mastering Influence and Persuasion, aka "Doing Uncomfortable Things That Make You a Better Person." Her course ‘How To Make Behaviour Addictive’ is also heavily in demand.“The key insight that I’ve learned… is that the primary drivers of all of our decisions and all of our behaviours are unconscious.... we can't just reflect on those. We only perceive the conscious, rational processes of decision making. It's our gut first reactions that are actually very hard to change. And then, consciously, we look for reasons to be able to do those things that we alre