Know Pain, Know Gain

096: Capture More Than Your Customer’s Data; Earn Their Loyalty with Tom Coburn

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Synopsis

“It's not just what you know about customers, but it's often how you know.” -Tom Coburn   In this episode, Jay talks to Tom Coburn, co-founder of Jebbit, a Boston-based startup that Tom created as a sophomore in college in a business competition.  Tom later dropped out of college to pursue the business, and it's still growing 7 years later. Jay and Tom discuss: how to capture customer data through an interactive experience, changing how customers connect with your web site, how old is new, following one's heart, trusting the leap, beginner's mind, and so much more...   Visit https://jayrooke.com/096-Tom-Coburn/  for resources and show notes.    Check out my website: https://jayrooke.com/    Follow me on: Facebook LinkedIn Twitter   Episode Highlights: 00:55 From Dorm Room to an Interactive Platform  04:23 How to be Sophisticated in Value Exchange 09:26 Earn Your Customer’s  Loyalty 19:33 Experience Makes A Difference 24:30 Questions Worth Answering 31:00 Perfection Leads to Failure 36:39 Keeping the Balance 4