Stories Behind The Grind

On this episode listen to my conversation with Melissa Forziat, a small business marketing coach and event manager with international experience in event and brand management. Through her experiences with the biggest brands in the world, Melissa has learned the principles of building a brand, creating a marketing message, and reaching the right target markets. Access The Guide To Building Your Business Brand And Reaching Your Target Market Discover Melissa's backstory and how she came to specialise in small business marketing How Melissa accidentally started her business How Melissa approaches her clients Is Marketing the same as Sales? Why businesses need to have an effective marketing strategy Melissa's principles in terms of building a business brand  What's involved when building a high functioning marketing funnel Roadblocks Melissa encountered while helping her clients How Melissa balances her Business How Melissa contributes back to the economy Creating opportunities for ourselves  What Meli