Building It Up With Bertelsmann

In an industry where a large number of companies are attempting to use technology to deliver high quality education to students worldwide, championing educational outreach and expanding globally is a mighty task to achieve. Then how did Eruditus – an online education company offering executive education programs, become one of the first EdTech startup from India to go global? What set it apart from other online ventures? How did it manage to get the top global universities to join them? “A key skill brought to major universities in the online space is taking the offline programs and translating them into an online medium. Access means affordability, but also beyond that. We believed in creating a model that can efficiently scale globally and reach out to diverse geographies”, says Ashwin Damera, Co-founder & Director, Eruditus. Going global was not an easy feat to achieve for Damera. Initially, the pitch was mainly about doing classroom programs in India, which then gradually was expanded to larger d