Braze For Impact

Episode 21: Point Break Personalization

Informações:

Synopsis

How can you leverage new tech to ride the personalization wave into a best-in-class swell of engagement? Taylor "The Creator" Gibb and Jaz "Personalization Queen" Noble join me to discuss the future of personalization and how to make it work at scale.       TRANSCRIPT: [0:00:18] PJ: Hi again and welcome back to Brace for Impact, your martech industry discuss digest and today I have two very, very esteemed colleagues with me both from the Success Org to my right Taylor Veronica Gibb and to my left Jaz Victoria Noble. It's good to have you guys here with me.   [0:00:37] Taylor: Well it's great to have you here as well. PJ, the Victor Jay-   [0:00:44] Jasmine: Let's give him a V, yeah.   [0:00:45] Taylor: Maybe a V, to fit in here.   [0:00:45] PJ: You guys missed it, we opened with talking about the origin story of both these lovely women have V middle names and so we were just kind of like hearing a little bit about their ancestry.   [0:00:54] Taylor: Absolutely. As we start every podcast with deep personal que