Coffee Break Blogging

In case you’re wondering, here’s some fairly typical opt-in rates for various types of forms: Typical blog sidebar opt-in form will typically not convert much better than 1%-2%. A contextual opt-in form inside a blog post (aka content upgrade) can convert anywhere from around 5% up to 12%. I’ve had them go as high as 30%, but usually that’s a temporary fluke. But, it happens. A dedicated landing page can convert anywhere from 30% up to 50%. Sometimes even higher. I’ve got one right now which seems to be converting at about 88%, but again, it might even out. I have found 50% to be a good, rough average. So, in this case, a squeeze page is the equivalent of using the electric drill compared to a screwdriver. It is simply FAR more efficient and converts far better than you’ll almost EVER see on a blog, regardless of location. Why is this? Well, the answer is pretty simple...