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Get on TV and Heartfelt Marketing with Jacquie Jordan

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Synopsis

In this interview, Laura talks with Jacquie Jordan, an Emmy nominated producer and NY Times Best-Selling Publisher of the book Heartfelt Marketing: Allowing the Universe to be Your Business Parter & Get on TV and TV Guestpert. Jacquie talked about media responds not to the person but to the story. Some suggestions for people who are interested in getting booked on TV is to start local to get your chops wet. The industry likes to work with people who are teachable. Do you have enough to say and do you respond well to direction? It’s important to have a storytelling bio (not academic). To get onto a bit show you need tape and metrics, they will probably not book you if you haven’t done smaller shows first. Reach out to a local TV Station with a bio, a pitch, and a story. She also discussed that when you are dealing with gatekeepers, handle with certainty and know what you have to offer. If you get a no, try again the next day. You might get someone different when you call back. She also suggests looking at