Digital Signage Stories

The 900 Michigan Shops mall has been around since 1989, with luxury brands filling the large space in the middle of Chicago's Magnificent Mile. The team at 900 Michigan Shops wanted to add new and inviting technology that would bring the building into the digital age without sacrificing the original structure. Partnering with ESI Design led to an extravagant deployment featuring 190 feet of LED within the building’s ceiling, illuminating fixtures at the portal entrance and more. On this episode of Digital Signage Stories, ESI Design’s Creative AV Technologist Andrew Lazarow joins host Alesia Hendley live from Central Park of the DSE 2019 show floor to share how the company approached designing for this unique retail space. For more case study information about this APEX Award-nominated project from ESI Design, click here. In addition, check out the video below the podcast recording for a closer look at this rollout.