Tune In, Take Notice With Scott Murray

Author, speaker and renowned story consultant Robert McKee is my guest this week.  He's here to discuss the state of storytelling in today's entertainment culture.  What are writers getting right and wrong these days?  How does the storytelling on cable and streaming services compare to the major networks?  What does he think about the prequel trend?  Why do companies have to infuse storytelling into their marketing to be successful?  He'll answer those questions and more in today's conversation.