Kids Party Characters

Adil Amarsi is a copywriter and podcast host with a taste for sales, writing and a good comic book. Cheryl starts off by asking Adil how he got into copywriting. Adil tells his story, and explains that his slow, meticulous writing style was seen as a problem at school, but it developed into a knack for writing amazing copy. He deconstructs his journey from influences in his youth, to making $400 million dollars in sales collectively for his clients. The two relate back and forth about language and Cheryl's trip to London, and the children's reactions to seeing Elsa in London. Adil breaks down some of the psychology behind copywriting, and how to use emotion to send a message through your writing. He also recommends a few good books to help you dive a little deeper into the art of it. They also go into detail about the success of Deadpool, and how watching Disney can help your copy Cheryl and Adil exchange pleasantries, and Cheryl mentions a trip to London in March, with big plans for Kids Party Characters in