Boiling The Ocean

Branding and accepting the reality of personal brands

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Synopsis

You are a brand. Accept it. Whether we like it or not, we all leave distinct impressions on people the second we meet them as well as over the years we’ve known them. That means that you have a brand. We all do. And it follows you around. In a world where we change industries, careers, and geographies more frequently than ever before, jobs and titles are temporary; the only thing that is permanent is your reputation - your brand. The question is: have you tried to intentionally shape it, or has it been a haphazard by-product of your actions today and over the years? Think of the world’s great companies: do they leave their brand image up to chance? In this episode, we look at what we can learn from some of the great ones out there and see how we can apply those principles to "Brand You." In the process, we try to give you actionable tips, tricks, and techniques to be more intentional about the impressions you're leaving behind. Want to know what your brand is? Easy. Just as 5 friends what are the 5 words that