Frontier Strategy Group - Emerging Market Insights
Customer Segmentation Series: Market Segmentation
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:15:40
- More information
Informações:
Synopsis
In part two of a four-part podcast series on effective customer segmentation in emerging markets, FSG’s Head of Management Excellence Research defines market segmentation and provides several case studies on innovative approaches to market segmentation strategy.
