Frontier Strategy Group - Emerging Market Insights
Colombia's Distribution Landscape
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:09:25
- More information
Informações:
Synopsis
Distributors in Colombia are both powerful and costly, creating many challenges for multinationals seeking to define their channel strategy in the market. This podcast discusses how to assess the country's distribution landscape and how to overcome some of the challenges in working with distributors.
