Colin Thomson: Do More

Hailed as a “music-theory expert” by Rolling Stone magazine, guitarist Desi Serna is the author of the very popular Fretboard Theory line of guitar instructional material, as well as Guitar Theory For Dummies and Guitar Rhythm and Technique For Dummies. He is known for his practical, hands-on approach to music teaching, with a focus on the guitar fretboard and emphasis on popular songs. Desi honed his craft through decades of teaching, performing, and publishing. He’s online everyday posting lessons and discussing various guitar-music-related topics with his fans and followers. In 2014, he relocated from his hometown of Toledo, Ohio, to an area near Nashville, Tennessee, to be closer to Music City and its community of guitar players. Key Take Aways: Look for ways to make music theory concepts easy to understand and intuitive Look for ways to brand yourself, and then stick with that brand until it makes sense to break out of it Understanding business and having a strong work ethic is absolutely essential to t