Stay Paid

He used this CMA strategy to list $11M in 90 days. In this new Stay Paid interview, Jimmy Burgess, The Chief Coaching Officer At Berkshire Hathaway HomeServices & HomeServices of America, reveals the three strategies every agent should execute in 2026—and they're simpler than you think. He breaks down why you should buy lunches instead of leads, how a weekly "Deal of the Week" email reactivates your database, and why unsolicited video CMAs remain one of the most profitable activities in real estate. You'll learn about: Jimmy framing his approach using John Maxwell's Rule of 5 Why you should 'Buy Lunches, Not Leads' Sending 'Deal of the Week' Emails MLS-based outreach ideas (price drops, nearby sales to spark conversation) Unsolicited Video CMAs Jimmy returning as Head Coach at Berkshire Hathaway Why legacy and helping agents do more deals fuels his mission ▶️  Checkout Jimmy's YouTube Channel: http://www.youtube.com/@JimmyBurgess