Stephen Waddington's podcast
Nathalie Agnew – Bringing the world’s brands to Scotland and taking Scotland’s brands to the world
- Author: Podcast
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- Publisher: Podcast
- Duration: 0:21:31
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Synopsis
Hey, you, remember us? It's Sarah and Stephen Waddington here and we're migrating our #FutureProof podcast over to our Better Business Outcomes podcast and we're hoping that you're gonna join us! Link to listen below, but here is episode three of our new season!-------On this episode of Better Business Outcomes, Sarah Waddington CBE from Wadds Inc. welcomes Nathalie Agnew, Managing Director of Muckle Media. They discuss:- Scotland as a buzzing, competitive PR hub delivering outcomes for global brands- Acquisitions and the need to consider cultural and values alignment, new capabilities, complementary offers and team footprint according to client need and the ambition for the business- The challenges and benefits of introducing a four-day week, Muckle’s resulting working patterns and the role of tech- Imperfection in the journey to growth- Talent as the engine to a business and the importance of creating a culture of trust and empowerment, with strong communication at the core- The IoD off