Trend Following With Michael Covel

My guest today is Richard Lewis, a cross-cultural expert who has been studying language and communication his entire career. He's traveled to 130+ countries and speaks eleven different languages. The topics are his books When Cultures Collide: Leading Across Cultures and When Teams Collide: Managing the International Team Successfully. In this episode of Trend Following Radio we discuss: How Lewis' love affair with language started The best way to start learning a language Travel as a "magic elixir" of sorts The Lewis model Cultural differences in language, and what Lewis means by linear-active, multi-active, and reactive The idea of losing face in the context of cross-cultural communication Microculture and macroculture Cross-cultural teams vs. homogenous teams Normal and abnormal in a cultural context Paperwork and punctuality in different cultures Why the linear-active person confronts with logic, the multi-active person confronts emotionally, and the reactive person is never confronting Why there's much