Inbound Podcast Network

If sharing audio is hard, that also means discovery of audio is a hard problem as well. Since Google doesn't index audio, it is even harder.  Since audio is linear users have a hard time jumping from one part of an audio program to another, which also makes sharing hard. CLAMMR attempts to solve that problem by making audio snippets each to share. If they are easy to share, they maybe also easier to discover. With the addition of playlists it's possible to chain together a few audio nuggets that really align with your key personas.